European food manufacturers did nothing so dreadful when they sold horse as beef in burgers and lasagne. Horsemeat is not dangerous and had been a part of a lot of Italian and Chinese gourmets. Yum Brands, owner of KFC restaurants, the largest chain in China by sales, found this to be true that the chicken…… Continue reading Do you know what you eat? Transparency for consumers is an attractive rallying-cry.
Fair trade, a popular concept among consumers in western Europe and the US, ensures everyone involved in the making of a product is fairly paid; there is no child labour or forced labour; there is gender equality; and there are no damages to the environment. Understanding the concept: The movement was born out of concerns…… Continue reading Fair Trade: A relentless idealism or a way of creating sustainable agri value chain?
Farming is going to be the next Manufacturing. Farms, are becoming more like factories: tightly controlled operations for turning out reliable products, immune as far as possible from the vagaries of nature. By 2050, the planet’s population is likely to rise to 9.7 billion, a rise of 2 billion from now. Along with increase in…… Continue reading Factory Farming – A glimpse of future of agriculture
“Well, now we know what not to do.” After decades of rising sales and high popularity, makers and sellers of processed food are under pressure. Stringent regulations, negative media campaigns, declining popularity, shrinking margins and consolidation are the trending words in the food processing industry. American market share of food and beverage producers (Source: Credit Suisse…… Continue reading Well, now we know what not to do. Makers and sellers of processed food are under pressure
When it comes to business, food processing seems to be an obvious choice for most of the entrepreneurs. There could be a considerable number of reasons for this apparent choice. Some of the prominent ones could be: Our exposure to a range of food available in our vicinity and our food consumption habits.Media speaks a…… Continue reading Business Failures – Investigating 10 major reasons of failure in food processing
Food waste has huge potential for value-added ingredients. Traditionally waste products are seen as a bad thing in terms of sustainability and environmental impact along with high costs for removal or treatment. New technologies are opening up big potential for the extraction of value-added ingredients from food production and processing wastes. The idea of extracting…… Continue reading Zero food waste is the new buzz word. By-products are the new profitable products.
Situation 1: General variety produced by small scale unorganised farmers. This can result in plentiful supply and lean demand.plentiful demand and lean supply. Glut in supply, crash the prices and low production results in lower income for the producers respectively in the above two scenarios. Situation 2: Specific varieties grown by a farmer and managed…… Continue reading Applying concept of Intellectual Property Rights (IPR) to balance demand & supply in agriculture